archive for the ‘Blog’ Category

SHINE ON
August 31, 2017Blog

SHINE ON

Head of Copy

Visitors to the current V&A exhibition Pink Floyd: Their Mortal Remains enter via an oversized recreation of the black Bedford van that took them from gig to gig in the mid 60’s. The band customised the van with a single white diagonal line that gave it massive standout wherever it went.

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ROI for hotels
August 4, 2017Blog

ROI for hotels

Executive Creative Director

A recent study by Kalibri Labs for the Hospitality Asset Managers Association found the cost of guest acquisition has risen in recent years, increasing at twice the rate of RevPar. These costs include OTA commissions, PPC and other marketing costs. The end result is reduced profitability and ROI for hotels.

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70 Years of Ferrari
July 25, 2017Blog

70 Years of Ferrari

Director

This year is the 70th anniversary of Ferrari’s very first car, and to mark the occasion the Goodwood Festival of Speed hosted a fabulous line up of some of the Italian team’s greatest single-seaters, sports racers and those classics that command $30m+. The Goodwood Festival of Speed is now one of the world’s most important and famous automotive events, bringing both manufacturers and fans together. For a leading automotive marketing agency such as LAW Creative it’s an event not to be missed.

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RUSH
July 19, 2017Blog

RUSH

Creative Director

Nothing beats the atmosphere, the thrill, the rush of the racetrack and we’ve been lapping it up (pun intended) on a high-octane shoot for a new client that’s right at the heart of it.

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California Dreaming
July 7, 2017Blog

California Dreaming

Executive Creative Director

The iPhone and the skateboard may not instantly seem like objects that would sit easily alongside each other in a design exhibition but they are connected by two powerful concepts. One: they are both great designs, and two: they have both brought, in their own way, personal liberation.

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BRAVING THE SHAVE FOR MACMILLAN
July 6, 2017Blog

BRAVING THE SHAVE FOR MACMILLAN

Senior Developer

This summer I am “braving the shave” in support of Macmillan Cancer Support in memory of my grandad, who I lost five years ago.

On the 29th July 2017 I will not only be shaving my head for Macmillan but also shaving off my beard – something I have not done for over four years, being a keen support of the beards movement.

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