A multi media campaign by LAW creative for client MECCA Bingo is bringing some vibrant colour to the famous Granite Mile shopping district of Aberdeen. Messages like ‘Bingo gets the WOW factor!’ and ‘Fabber Dabber Do!’ will be seen on bus sides, on posters and as direct mail and heralds a greatly enhanced member experience…Read More
Mecca Rebecca relaxes at the LAW offices prior to starting an exciting tour of Mecca Bingo venues including Blackpool, Scarborough and Southend. Mecca Rebecca is a life size iconic mascot for the brand; complete with fashionable “numbers” dress and perfect hair and make-up for a fun night out. Rebecca’s must-have handbag is over flowing with…Read More
Holiday Inn is undertaking the biggest relaunch in the history of the hospitality industry. Over 3200 hotels in nearly 100 countries will be relaunched by the end of 2010. The result will be a new Holiday Inn and Holiday Inn Express; fresh, modern and forward thinking, providing a consistent experience and redefining guests’ expectations for…Read More
The Royal Veterinary College (RVC), the UK’s pre-eminent veterinary school, formed a new department to manage the organisation’s considerable estate. RVC approached us to develop a web site for their Estates Department on the strength of the brand we had previously created for it. We built an attractive, usable, and effective web site, which included…Read More
Burt’s Bees has launched its first natural body care pre-pack into UK independent pharmacies offering a selection of ‘straight to shelf’ best selling products from the range. Burt’s Bees has proved to be extremely popular in the UK. Their beeswax lip balm and natural lip shimmers are already top sellers and Burt’s Bees is well…Read More
The David Lloyd ‘Have the summertime of your life’ campaign was launched in July 2009 with the prime purpose to position David Lloyd as a family destination from which to enjoy summer. Together with David Lloyd, LAW Creative has created a strong acquisition-focused campaign across a complete mix of traditional and digital media to drive…Read More
As the lead agency, we recently delivered a new brand strategy for David Lloyd, the country’s premier racquets, health and fitness group. Consequently we have been very busy planning and supporting exciting business-building and customer-retention programmes in the UK and the company’s operations in Ireland, Belgium, Holland and Spain.
This innovative and engaging way of reminding us all that joining a health and fitness club can be more fun and better for us than ‘chilling out’ on the sofa, is part of a new outreach campaign for David Lloyd. The concept will be supported by promotional staff and collateral and will be seen in…Read More