blog posts by Matt Norwood

Nothing beats the atmosphere, the thrill, the rush of the racetrack and we’ve been lapping it up (pun intended) on a high-octane shoot for a new client that’s right at the heart of it.

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So I found myself stranded in the Arctic Circle. The taxi transporting my film crew and I had had an unfortunate mishap involving a deep pile of snow and a patch of the blackest ice. I went to take a sip from my water bottle but it had frozen solid. I took out my phone to find the nearest town, blinking through crystals of ice that had formed on my eyelashes, only to discover that my Lithium battery had died in the extreme cold.

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With thanks to TRW Automotive Aftermarket. ‘True Originals’.

I’d been meaning to shoot with a drone for a couple of years. Alongside the emergence of the GoPro, which gives new and dynamic personal point-of-view footage, the drone adds a further dimension to a filmmaker’s armoury.
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Who are you talking to when you want to make film a part of your campaign?

Film is everywhere and it’s going to stay that way, so we’re committed to providing you with the very best solution to bring your message to this medium and your audience. We offer a full range of film services: conceptualisation, scriptwriting, storyboards, production, direction and editing. Specialist areas include leisure, hotels and automotive.

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The new Bond movie Spectre hits our cinemas this week and as well as the wonderful gadgets, mysterious women and unsocial drinking habits you can be sure that the film will travel to a few glamorous locations. In fact, 12 different locations are listed, totting up some serious air miles for Mr Bond.

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If anyone is watching the Brazil World Cup as avidly as I am, you will have noticed a new gizmo to enhance our watching pleasure. It used to be that the only view spectators of sporting events had was from the sidelines, but new ways of capturing sports action have been explored. This is where the Drone has come into play. Read More

In case it has escaped your notice, we are now in the final week of the 2014 Sochi Winter Olympics. And, as with all Olympics, LAW Creative has taken a particular interest on how it has been styled as well as performed. Read More

I had awoken with a feeling of slight dread one dark, January morning. Over the course of the day the sense of doom became worse and worse until I finally faced my demon: I had agreed to cycle to Paris. Read More

Aside from a useful tool to keep consumers up to date with their favourite products, my original theory was that Twitter was devised for people who really don’t have much interest in their own life. Grazing over snippets on how the rich and famous enjoy their breakfast was, to me, too much information. Perfect for…Read More

Last Thursday LAW Creative visited the Adelphi Theatre on The Strand to see the new musical ‘The Bodyguard’. Read More